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International marketing strategy

Bradley, Frank

International marketing strategy - 3rd ed.- - London: Prentice Hall Europe, 1998 - xxvi,574p.: ill.; 24cm.

Includes bibliographical references and index

ISBN: 0-13-010057-9

Subjects--Topical Terms:
Export marketing
Management

LC Class. No.: MAR HF1416.B72 1999

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