Investigating how self-service technologies in developing countries affect customers' perceptions : the case of bank customers in Tanzania

Kallinga, Prisca

Investigating how self-service technologies in developing countries affect customers' perceptions : the case of bank customers in Tanzania Prisca Kallinga - Dar es salaam ; University of Dar es salaam , 2019. - xiii, 69p. : ill. ; 30 cm.

Includes bibliographical references
Thesis: MBA (Marketing) -University of Dar es Salaam


Banks and banking
Developing countries
Bank customers, Tanzania
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