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International marketing management : an Indian perspective

R. L. Varshney,

International marketing management : an Indian perspective - New Delhi, :Sultan Chand & Sons. 2005. - 512p. :ill. ;24cm.

ISBN: 81-8054-297-1

Subjects--Topical Terms:
Export marketing,
Management,
Case studies

LC Class. No.: HF1416.V37

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