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The influence of information technilogy on strategic marketing planning: a case study of CRDB bank in Dar es salaam : a case study of CRDB bank in Dar es salaam

Kitali, J

The influence of information technilogy on strategic marketing planning: a case study of CRDB bank in Dar es salaam : a case study of CRDB bank in Dar es salaam - Dar-es-salaam : University of Dar-es-salaam, 2013. - xi,71p : ill. ; 30cm.

Inludes bibliographical references
Thesis:MBA (Marketing) - University of Dar es Salaam

Subjects--Topical Terms:

LC Class. No.: THS EAF HG1616.M3T34K57 THS EAF HG1616.M3T34K57

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