Salient attributes influencing buying behavior towards imported products in Tanzania : a case of wooden furniture consumers in Dar es Salaam

Njau, Jesca

Salient attributes influencing buying behavior towards imported products in Tanzania : a case of wooden furniture consumers in Dar es Salaam - Dar es Salaam : University of Dar es Salaam , 2013 - xi,92p. .: ill. .; 30cm.

Includes bibliographical and references
Thesis: MBA - University of Dar es salaam




Buying behavior
Consumer behavior
Tanzania
Purchasing
Wooden furniture
Dar es Salaam
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