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Attitudes towards social networking sites and their effects on customer purchase decision in Tanzania

Shemndolwa, Irene George

Attitudes towards social networking sites and their effects on customer purchase decision in Tanzania - Dar es Salaam : University of Dar es Salaam, 2015. - xv,106p. : ill. ; 30cm.

Includes bibliographical and references

Subjects--Topical Terms:
Internet marketing
Consumer behavior

LC Class. No.: THS EAF HF5415.33.T34S53

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