Marketing : the core
Kerin, Roger A
Marketing : the core - 3rd ed. - Ottawa : McGraw Hill, 2012 - xxiii,361p. : ill. ; 27cm.
Includes bibliographical references and index
978-0-07-038565-8
Marketing -textbooks
HF5415.M374
Marketing : the core - 3rd ed. - Ottawa : McGraw Hill, 2012 - xxiii,361p. : ill. ; 27cm.
Includes bibliographical references and index
978-0-07-038565-8
Marketing -textbooks
HF5415.M374