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E - Business and E - Commerce management : strategy, implementation and practice.

Chaffey, Dave

E - Business and E - Commerce management : strategy, implementation and practice. - Harlow : Pearson Education Limited, 2002. - xxi,547p. : ill. ; 25cm. - Leaders in the e - volution of learning .

Includes bibliographical references and index

ISBN: 0-273-65188-9

Subjects--Topical Terms:
Electronic commerce
Business enterprises- computer networks

LC Class. No.: HF5548.32.C472

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