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Brand strategy in United States food marketing: perspective on food manufacturers' and distributors' brands in the United States

Applebaum, William

Brand strategy in United States food marketing: perspective on food manufacturers' and distributors' brands in the United States - Boston Division of Research, Graduate School of Business Administration 1967 - vii,86p. 21cm.

Subjects--Topical Terms:
Grocery trade

LC Class. No.: HF6201.G72U45

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