Consumer behavior ad marketing management (Record no. 135525)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00469nam a22001577a 4500 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UDSM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.3.M9 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Myers, James H. |
| Relator term | Author |
| 245 1# - TITLE STATEMENT | |
| Title | Consumer behavior ad marketing management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York: |
| Name of publisher, distributor, etc. | Houghton Mifflin Company, |
| Date of publication, distribution, etc. | 1967. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x,336p. |
| Other physical details | : ill. |
| Dimensions | ; 20cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumers |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | William H. Reynolds |
| Relator term | Added entry |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Loan category |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Social Sciences Collection | Directorate of Library Services (UDSM) | Directorate of Library Services (UDSM) | 07/25/2024 | HF5415.3.M9 | 000000138294 | 07/25/2024 | 07/25/2024 | Book | Normal |