Cases in marketing : (Record no. 53119)

MARC details
000 -LEADER
fixed length control field 00495nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230524s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0060466154
040 ## - CATALOGING SOURCE
Transcribing agency UDSM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number EAF HF5415.T517
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Thompson, Howard A.
Relator term Author
245 10 - TITLE STATEMENT
Title Cases in marketing :
Remainder of title including interviews with key executives
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. Harper & Row Publishers,
Date of publication, distribution, etc. 1979.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 191p. :
Other physical details ill. ;
Dimensions 23cm
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Case studies
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type Loan category
    Library of Congress Classification     East Africana Collection Directorate of Library Services (UDSM) Dr. Wilbert Chagula Library 11/02/2023   EAF HF5415.T517 000000274224 11/02/2023 11/02/2023 Book No loan
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