Marketing cases (Record no. 54161)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00529nam a2200205Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000000296894 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230524s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-395-49594-6 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UDSM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | FCM HF5415.G54 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gilly, Mary C. |
| Relator term | Author |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Houghton Mifflin Company, |
| Date of publication, distribution, etc. | 1989. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix,417p. |
| Other physical details | : ill. |
| Dimensions | ; 24cm. |
| 650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | William M. Pride |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | O. C. Ferrell |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Loan category | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | University of Dar es Salaam Business School (UDBS) | Directorate of Library Services (UDSM) | Directorate of Library Services (UDSM) | 07/16/2023 | FCM HF5415.G54 | 000000296894 | 07/16/2023 | 07/16/2023 | Book | No loan | ||||||
| Library of Congress Classification | Social Sciences Collection | Directorate of Library Services (UDSM) | UDSM Library | 04/24/2024 | HF5415.G4 | 000000138168 | 04/24/2024 | 04/24/2024 | Book | Normal | Social Sciences Collection |