Social media marketing communications and customer based brand equity in the Tanzanian mobile telecommunications industry

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TextPublication details: Dar es Salaam: University of Dar es Salaam, 2022Description: xiii,53p.: ill.; 30cmSubject(s):

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Theses & Dissertation	Dr. Wilbert Chagula Library	East Africana Collection	THS EAF HE7601.T34D768 (Browse shelf(Opens below))	Not for loan		000000709509
Theses & Dissertation	Dr. Wilbert Chagula Library	East Africana Collection	THS EAF HE7601.T34D768 (Browse shelf(Opens below))	Not for loan		000000709510

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Previous	THS EAF HE5900.T34N38 Improved design of safety aspects in ferries : a case study of Tanzania	THS EAF HE5900.T34N38 Improved design of safety aspects in ferries : a case study of Tanzania	THS EAF HE6071.T34K37 An evaluation of service gaps in postal service quality : the case of Tanzania posts corporations	THS EAF HE7601.T34D768 Social media marketing communications and customer based brand equity in the Tanzanian mobile telecommunications industry	THS EAF HE7601.T34D768 Social media marketing communications and customer based brand equity in the Tanzanian mobile telecommunications industry	THS EAF HE7601.T34S64 An assessment of Halotel Tanzania promotional strategies in increasing customer base	THS EAF HE7601.T34S64 An assessment of Halotel Tanzania promotional strategies in increasing customer base	Next

Includes bibliographical references
Thesis: MA(Busness Administration) -University of Dar es Salaam

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