Product management
Material type: TextSeries: Publication details: New York, :Tata McGraw-Hill Publishing Company Limited, 2005Edition: 4th edDescription: xvi,494p. :ill. ;24cmISBN:- 0-07-060348-0
- HF5415.15.L44
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Book | UDSM Library | Social Sciences Collection | HF5415.15.L44 (Browse shelf(Opens below)) | Available | 000000348937 | ||
Book | UDSM Library | Social Sciences Special Reserve Collection | HF5415.15.L44 (Browse shelf(Opens below)) | Available | 000000349031 |
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HF5415.13.M36 Marketing plans: how to prepare them, how to use them | HF5415.13.P542 Market-Led strategic change : a guide to tansforming the process of going to market | HF5415.13.R35 Marketing dynamics : theory and practice | HF5415.15.L44 Product management | HF5415.2.B65 1972 Marketing research : text and cases | HF5415.2.C7 The marketing research process | HF5415.2.C7 The marketing research process |
Includes bibliographical references and index
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