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Marketing research: an applied orientation.

By: Material type: TextTextPublication details: New Jersey: Prentice-Hall Inc, 1993.Description: xxxv,857p.: ill; 25.5cmISBN:
  • 0130099864
Subject(s): LOC classification:
  • SJMC HF5415.2.M29
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Item type Current library Collection Call number Status Date due Barcode
Book Directorate of Library Services (UDSM) School of Journalism and Mass Communication SJMC HF5415.2.M29 (Browse shelf(Opens below)) Available 0000001131
Browsing School of Journalism and Mass Communication Library-UDSM shelves, Collection: School of Journalism and Mass Communication Close shelf browser (Hides shelf browser)
SJMC HF5410.A67P4 Applications in Basic Marketing: clippings from the popular business press. SJMC HF5415.2.B779 Marketing Research. SJMC HF5415.2.J37 The markering research: project manual SJMC HF5415.2.M29 Marketing research: an applied orientation. SJMC HF5415.13.H468 Marketing for dummies. SJMC HF5415.13.K58 The highly efferctive marketing plan. SJMC HF5415.13.M369 Basic marketing: a global- managerial approach.

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