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Market segmentation, targenting and positioning strategies by supermarkets : the case of Tanzania

By: Material type: TextTextPublication details: Dar es Salaam : University of Dar es Salaam, 2007Description: xiv,94p. : ill. ; 30cmSubject(s): LOC classification:
  • THS EAF HF5469.23.T34 H3
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Theses & Dissertation Dr. Wilbert Chagula Library East Africana Collection THS EAF HF5469.23.T34 H3 (Browse shelf(Opens below)) Not for loan 000000449416
Theses & Dissertation Dr. Wilbert Chagula Library East Africana Collection THS EAF HF5469.23.T34 H3 (Browse shelf(Opens below)) Not for loan 000000449417

Includes bibliographical reference
Thesis: MBA (marketing) University of Dar es Salaam

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