European business and marketing: strategic issues
Material type:
TextPublication details: Paul Chapman Publishing 1994Description: xviii,247p. ill. 25cmISBN: - 1 85 396 251
- MATH HF5415.12.E9H37
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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| Book | Directorate of Library Services (UDSM) | Mathematics Department | MATH HF5415.12.E9H37 (Browse shelf(Opens below)) | Available | 000000435742 |
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| MATH HF5415.2.C728 Marketing research: principles and applications | MATH HF5415.2.M3827 The practice of market research an introduction | MATH HF5415.5.Q47 The quest for loyalty: creating value through partnership | MATH HF5415.12.E9H37 European business and marketing: strategic issues | MATH HF5415.12.L96 Cases in European marketing | MATH HF5415.13.W66 Marketing planning: principles into practice | MATH HF5415.B634 Principles of marketing |
Includes bibliographical references and index
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