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Insights for marketing management
Material type:
TextPublication details: Santa Monica, California : Goodyear Publishing Company, 1977.Edition: 2nd edDescription: viii,303p. : ill. ; 24cmISBN: - 0-87620-474-4
- FCM HF5415.13.G39
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | Directorate of Library Services (UDSM) | University of Dar es Salaam Business School (UDBS) | FCM HF5415.13.G39 (Browse shelf(Opens below)) | Available | 000000273761 | ||
| Book | Directorate of Library Services (UDSM) | University of Dar es Salaam Business School (UDBS) | FCM HF5415.13.G39 (Browse shelf(Opens below)) | Available | 000000436615 |
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| FCM HF5415.13.E54 Marketing principles : the management process | FCM HF5415.13.E54 Marketing principles : the management process | FCM HF5415.13.G39 Insights for marketing management | FCM HF5415.13.G39 Insights for marketing management | FCM HF5415.13.H57 Cases in marketing management : issues for the 1980s | FCM HF5415.13.H57 Cases in marketing management : issues for the 1980s | FCM HF5415.13.J35 Makerting planning and strategy |
Includes bibliographical references
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