Marketing : an introductory text

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Material type: Text

TextPublication details: London : MacMillan, 1979.Edition: 3rd edDescription: xxiv,488p. : ill. ; 23cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	UDSM Library	Social Sciences Special Reserve Collection	HF5415.B275 1979 (Browse shelf(Opens below))	Available		000000034880

Previous			No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available		No cover image available No cover image available	Next
Previous	HF5413.H374 2010 Nonprofit guide to going green	HF5414.G7658 2005 Foundations of marketing	HF5414.S745 1967 Fundamentals of marketing	HF5415.B275 1979 Marketing : an introductory text	HF5415.B4286 Marketing : concepts and strategy	HF5415.C62 Marketing communications management : concepts and theories ,cases and practices	HF5415.C6917 Theory of marketing : second series	Next

Includes bibliography

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