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Marketing planning and strategy
Material type:
TextPublication details: West Chicago : South-Western Publishing Company, 1990Edition: 3rd edDescription: xv,916p. : ill. ; 24cmISBN: - 0538802510
- HF5415.13.J35
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | UDSM Library | Social Sciences Collection | HF5415.13.J35 (Browse shelf(Opens below)) | Available | 000000138224 |
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| HF5415.13.B565 Business to business marketing management : Aglobal perspective | HF5415.13.B565 Business to business marketing management : Aglobal perspective | HF5415.13.B778 Paid, owenerd earned: maximizing marketing returns in a socially connected world | HF5415.13.J35 Marketing planning and strategy | HF5415.13.L337 Marketing management | HF5415.13.P542 Market-Led strategic change : a guide to tansforming the process of going to market | HF5415.13.R35 Marketing dynamics : theory and practice |
Includes index
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