Merrill, John C. <br/><br/>
Modern Mass Media 

 - New York:  Harper & Row, Publishers,  1990 
 - xxiii,452p.:  Ill.;  23cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0-06-0444469-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Modern Mass Media<br/>New York
<br/><br/><label>LC Class. No.: </label>SJMC P90.M454