Baran, Stanley J. <br/><br/>
Introduction to mass communication: media, literacy and culture. 

 - 4th ed. 
 - Boston:  McGraw-Hill,  2005. 
 - xxxvi,523p.:  ill;  26.5cm. 
<br/><br/>Include bibliographical references and index 
<br/><br/><label>ISBN: </label>0072981237 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Mass media<br/>Mass media and culture<br/>Media literacy
<br/><br/><label>LC Class. No.: </label>SJMC P90.B284