TY  - BOOK
AU  - Albarran, Alan B.
TI  - Media Economics : Understanding Markets, Industries and Concepts
SN  - 0-8138-2124-X
AV  - SJMC P96.E25 A48 
PY  - 2002///
CY  - United State of America
PB  - IOWA State Press.
KW  - Mass Media - economics aspects
KW  - Media economics
KW  - United State of America
N1  - Includes bibliographical references and index
ER  -