Czinkota, Michael R. <br/><br/>
International marketing 

 - 4th ed- 
 - Toronto:  1995 
 - xxix,815p.:  ill.;  26cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0-03-098342-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing
<br/><br/><label>LC Class. No.: </label>FCM HF1416.C953