Masenga  Anne <br/><br/>
Factors that influence the purchase of branded goods   : the case of purchase of mobile phones in the Tanzania market 

 - Dar es salaam    : University of Dar es Salaam,  2006 
 - xi,83p.   : ill.   ; 30cm 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mobile phone industry<br/>Purchasing, Tanzania
<br/><br/><label>LC Class. No.: </label>THS EAF HF5686.T35M37