TY  - BOOK
AU  - Picard,Robert G.
TI  - Media economics: concepts and issues
SN  - 0803935021
AV  - SJMC P96.E25P53 
PY  - 1989///
CY  - London
PB  - SAGE Publication
KW  - Media economics
N1  - Include bibliographical references and index
ER  -