Cateora, Philip R. <br/><br/>
International marketing 

 - European edition.- 
 - London:  McGraw-Hill Publishing Company,  1999 
 - xiii,607p.:  ill.;  25cm. 
<br/><br/><label>ISBN: </label>0-256-23654-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International business enterprises<br/>Export marketing<br/>International marketing
<br/><br/><label>LC Class. No.: </label>HF1009.5.C35