TY - BOOK AU - Terpstra,Vern AU - Sarathy,Ravi TI - International marketing T2 - (The Dryden Press Series in Marketing) SN - 0030970539 AV - HF1416.T48 1994 PY - 1994/// CY - Fort Worth KW - Export marketing KW - Management N1 - Includes bibliographical references ER -