TY - BOOK AU - Hancock,Robert S. TI - Dynamic marketing for a changing worlld: : proceedings of the American Conference of the American Marketing Associaation, June 15, 16, 1960 AV - FCM HF5415.A57537 PY - 1960/// CY - Chicago PB - American Marketing Association KW - Marketing KW - Congresses KW - Marketing management N1 - Includes index ER -