Thompson, Howard A. <br/><br/>
Cases in marketing :   including interviews with key executives 

 - New York:  Harper & Row Publishers,  1979. 
 - xv, 191p. :  ill. ;  23cm 
<br/><br/><label>ISBN: </label>0060466154 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Case studies
<br/><br/><label>LC Class. No.: </label>EAF HF5415.T517