TY  - BOOK
ED  - Chartered Institute of Marketing
TI  - Marketing environment
SN  - 0751740640
AV  - FCM HF5415.32.M37 
PY  - 1998///
CY  - London
PB  - BPP Publishing Limited
KW  - Marketing
KW  - Study and teaching
N1  - Includes index
ER  -