Smykay, Edward W. <br/><br/>
Introductory marketing :   a programmed approach 

 - New York   : The Macmillan Company,  1971. 
 - xiii,298p.   : ill.   ; 26cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>FCM HF5415.S675