Dibb, Sally <br/><br/>
Marketing: concepts and strategies 

 - Boston  Houghton Mifflin Company  2001 
 - xx,876p  26cm. 
<br/><br/><label>ISBN: </label>0395962447 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.M37