TY  - BOOK
AU  - David,Fred R.
TI  - Strategic management: : Concepts and cases
SN  - 0-13-026995-6
AV  - HD30.20.D385 
PY  - 2001///
CY  - New Jersey
PB  - Prentice Hall
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references
ER  -