TY  - BOOK
AU  - Uhl,Kenneth P.
AU  - Schoner,Bertram
TI  - Marketing research : : information systems and decision making
T2  - (Wiley Marketing series)
AV  - FCM HF5415.2.U38 
PY  - 1969///
CY  - New York
PB  - John Wiley and Sons, Inc
KW  - Marketing research
N1  - Includes bibliographical references
ER  -