Berkowitz, Eric N. <br/><br/>
Marketing 

 - Boston:  Irwin,  1992 
 - xxiv,791p.  ill.  26cm. 
<br/><br/>Includes bibliographical references and indexes 
<br/><br/><label>ISBN: </label>0-256-09182-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>FCM HF5415.B44113