Hinkle, Charles L. <br/><br/>
Cases in marketing management    : issues for the 1980s 

 - Englewood Cliffs  : Prentice Hall Inc,  1984. 
 - xix,635p.  : ill.  ; 24cm. 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>0-13-115600-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Management<br/>Case studies
<br/><br/><label>LC Class. No.: </label>FCM HF5415.13.H57