TY  - BOOK
AU  - Rosenberg,Larry
TI  - Marketing
SN  - 0-13-556100-0
AV  - FCM HF5415.R578 
PY  - 1977///
CY  - Englewood Cliffs
PB  - : Prentice-Hall Inc
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -