Zober, Martn <br/><br/>
Marketing management 

 - New York   : John Wiley & Sons,  1964. 
 - viii,483p.   : ill.   ; 24cm. 
<br/><br/>Includes bibliographies 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>FCM HF5415.Z6