TY  - BOOK
AU  - Hinkle,Charles L.
AU  - Koza,Russell C.
TI  - Marketing: : dynamics, decision and control
SN  - 0-07-028960-3
AV  - ERB HF5415.H526 
PY  - 1975///
CY  - New York
PB  - McGraw-Hill Book Company
KW  - Marketing
KW  - Simulation method
KW  - Management games
ER  -