Green, Paul E. <br/><br/>
Research for marketing decisions 

 - 4th ed. 
 - Englewood Cliffs   : Prentice-Hall,  1978. 
 - xiii,673p.   : ill.   ; 24cm. 
<br/><br/>Includes bibliography 
<br/><br/><label>ISBN: </label>137741588 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.2.G68 1978