Markin, Rom J. <br/><br/>
Marketing   : strategy and management 

 - 2nd ed. 
 - New York   : John &Wiley,  1982. 
 - xv,672p.   : ill.   ; 25cm. 
<br/><br/>Includes bibliographical references<br/> 
<br/><br/><label>ISBN: </label>471085227 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.M32385 1982