Perreault, William D. <br/><br/>
Application in basic marketing 

 - Massachusetts  McGraw-Hill  1998 
 - vii,227p.  27cm. 
<br/><br/><label>ISBN: </label>0256270554 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.13.M369