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1.
Readings in marketing : the qualitative and quantitative areas by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Appleton-Century-Crofts, 1967
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: University of Dar es Salaam Business School (UDBS) FCM HF5415.C34.

2.
Dimensions of communication by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Appleton-Century-Crofts ; 1969
Availability: No items available.

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