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1.
Consumer behavior: buying, having and being by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow ; Prentice education limited ; 2020
Availability: No items available.

2.
Consumer behavior and marketing strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin Publishers ; 1996
Availability: No items available.

3.
Consumer behavior and marketing action: instructor's manual by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: Kent Publishing Company, 1981
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: University of Dar es Salaam Business School (UDBS) FCM HF5413.3.A83.

4.
Retail service and consumer behaviour in Kahe Msaranga - Mandaka are, Kilimanjaro region Jan Rudengren by Series: Paper; 17
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Dar es Salaam University of Dar es Salaam 1975
Availability: Items available for loan: Directorate of Library Services (UDSM) (4)Collection, call number: East Africana Collection EAF QTO H62.5T3E35 No.17, ...

5.
Consumer behavior by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : MacMillan, 1987
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.32.M68 1987 .

6.
Consumer behavior and marketing strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; Irwin ; 1996
Availability: No items available.

7.
Analysis of factors influencing consumer purchase intention for foreign versus domestic products in Tanzania by
Material type: Text Text
Publication details: Dar es Salaam : University of Dar es Salaam. 2012
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (1)Collection, call number: East Africana Collection THS EAF HF5415.33.T34M92.

8.
The effects of legislative bans on advertising and sales promotion on consumer behavior : the case of Tobacco products in Tanzania Isamba Kasaka by
Material type: Text Text
Publication details: Dar es salaam ; University of Dar es Salaam , 2019
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.3T34K34, ...

9.
Spent : sex, evolution, and consumer behavior Geoffrey Miller by
Material type: Text Text
Publication details: London ; Penguin , 2009
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HB801.M493.

10.
Global marketing and advertising : understanding cultural paradoxes by
Edition: 2nd ed.
Material type: Text Text
Publication details: California : Inc. SAGE Publications, 2005
Availability: Items available for loan: Directorate of Library Services (UDSM) (2)Collection, call number: Social Sciences Collection Hf5415.127.M66, ...

11.
Global marketing and advertising: understanding cultural paradoxes by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Sage Publications, 2010
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Special Reserve Collection HF5415.127.M66.

12.
Consumer behavior: implications for marketing strategy Del I. Hawkins, Roger J. Best, Kenneth A. Coney by
Edition: 6th ed.
Material type: Text Text
Publication details: Chicago : Irwin, 1995
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.U6H38.

13.
The effects of country of origin on purchase decision of smartphones in Tanzania by
Material type: Text Text
Publication details: Dar es Salaam: University of Dar es Salaam, 2014
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.33.T34N359, ...

14.
Salient attributes influencing buying behavior towards imported products in Tanzania : a case of wooden furniture consumers in Dar es Salaam by
Material type: Text Text
Publication details: Dar es Salaam : University of Dar es Salaam , 2013
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.33.T34N52, ...

15.
Determinants of bar goers switching behaviors: the case of urban and Peri- urban bars in Dar es Salaam by
Material type: Text Text
Publication details: Dar es Salaam: University of Dar es Salaam, 2015
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.33.T34M37, ...

16.
By Ology : truth and lies about why we buy by
Material type: Text Text
Publication details: New York : Doubleday, 2008
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.12615.

17.
The role of advertising on consumer buting decision in Tanzania : the case of coca-cola kwanza limited by
Material type: Text Text
Publication details: Dar es Salaam : University of Dar es Salaam, 2007
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (3)Collection, call number: East Africana Collection THS EAF HF 5415.33.T34M36, ...

18.
Consumer behavior : buying, having and being by Series: The Prentice Hall International series in marketing
Edition: 5th ed.
Material type: Text Text
Publication details: New Jersey : Inc. Prentice-Hall International, 2002
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Special Reserve Collection HF5415.32.S6.

19.
Customer engagement on the adoption of new products with internet based services in Tanzania the case of telecommunication companies in Dar es salaam city by
Material type: Text Text
Publication details: Dar es Salaam. : University of Dar es Salaam. 2021
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.153.T34A343, ...

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