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1.
The influence of relationship marketing in the customer retention : a case of Saidi Salim Bakhresa and Company Limited by
Material type: Text Text
Publication details: :Dar es Salaam University of Dar es Salaam, 2009
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (1)Collection, call number: East Africana Collection THS EAF HF5415.55.M44 .

2.
Factors influencing customer's retention in the Tanzania Commercial banks : the case of selected commercial banks in Dar es salaam region by
Material type: Text Text
Publication details: Dar es Salaam : University of Dar es Salaam , 2013
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HG1616.C87T34A44 , ...

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