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1.
The influence of brand image on customers purchasing decisions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Dar es Salaam ; University of Dar es Salaam ; 2020
Availability: Items available for loan: (4)Collection, call number: THS EAF HF5415.3.T34K66, ...

2.
An evaluation of impacts of rebranding on customers case study of mobile phone service providers in Tanzania by
Material type: Text Text
Publication details: Dar es Salaam. : University of Dar es Salaam. 2012
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (1)Collection, call number: East Africana Collection THS EAF HF5415.3.T34M32 .

3.
The effect of brand image on customer loyality: a case of vodacome telecommunication firm in Tanzania by
Material type: Text Text
Publication details: Dar es salaam University of Dar es salaam 2023
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.525.T34K563, ...

4.
The influence of branding on product acceptance in the Tanzanian market : the cese of consumers of cosmetics in Kinondoni municipality in Dar es Salaam by
Material type: Text Text
Publication details: Dar es Salaam: University of Dar es Salaam, 2016
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.1255.T34Y47, ...

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