| 000 | 00622nam a2200169 4500 | ||
|---|---|---|---|
| 040 | _cUDSM | ||
| 050 | _aTHS EAF HD9838.T34B57 | ||
| 100 | 1 |
_aBitegeko, Arnold Alfred _eAuthor |
|
| 245 | 1 |
_aAn evaluation of marketing communication strategies: _bthe case study of stationery and printing |
|
| 260 |
_aDar es Salaam: _bUniversity of Dar es Salaam, _c2012. |
||
| 300 |
_axi,105p.: _bill.; _c30cm. |
||
| 504 | _aIncludes bibliographical references Thesis: MBA (Markating)- University of Dar es Salaam | ||
| 650 | 1 | _2Stationery trade | |
| 650 | 1 | _2Printing industry | |
| 650 | 1 | _2Marketing channels | |
| 942 |
_2lcc _cDST _n0 |
||
| 999 |
_c127311 _d127311 |
||