| 000 | 00611nam a2200217 4500 | ||
|---|---|---|---|
| 020 | _a0-07-252523-1 | ||
| 040 | _cUDSM | ||
| 050 | _aSJMC HF5415.13.M369 | ||
| 100 |
_aPerreault, William D. _eAuthor |
||
| 245 | _aBasic Marketing : A global - Managerial Approach | ||
| 250 | _a15th.ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill/Irwin |
||
| 300 |
_axli, 789P.: _bill.; _c28cm |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | _aMarketing - Management | ||
| 650 | _aBoston : | ||
| 650 | _aMcGraw-Hill Irwin | ||
| 650 | _aBoston | ||
| 700 | _aE. Jerome McCarthy | ||
| 942 |
_2lcc _cBK _n0 |
||
| 999 |
_c133163 _d133163 |
||