000 00468nam a2200169 4500
001 000000448606
020 _a1-84480-001-6
040 _cUDSM
050 _aHF5415.13.B565
100 1 _aBlythe, Jim
_eAuthor
245 1 _aBusiness to business marketing management
_b : Aglobal perspective
260 _aLondon
_b : Thomson,
_c2005
300 _axviii,403p.
_b : ill.
_c ; 28cm.
650 _aMarketing management
700 _a Alan Zimmerman
942 _2lcc
_cBK
_n0
999 _c138421
_d138421